
Hello. I’m Jolan Jimenez. I am a customer-focused logo designer based in the Philippines. I am committed to helping brand owners create customer-focused logos and visual identities that appeal to their target market using my S.H.A.P.E design process.
As a result of my desire to learn logo design in 2014, I self-directed myself as a Professional Customer-Focused Logo Designer. I placed 500th out of over 400,000 designers on the online platform DesignCrowd last 2017. A high point in my online logo design contest career occurred when my account was deactivated due to a false report about my designs. But despite what happened, I never stopped believing in the talent and skills that God has given me. I have a great passion for logo design and am constantly creating new designs from scratch. I found a way to get back on track by establishing an online community in January 2020. This community would enable me to display my work as well as educate and assist entrepreneurs in developing a design that fits their brand identity.
After noticing that many Philippine brands lacked a business-like logo, I started helping Filipino business owners design a distinctive and strategic logo to reflect their brands’ identity. I strongly believe that customer-focused logo design has an impact on various aspects of a brand’s presence, and it must be meticulously crafted and guided by the principles of good logo design. I strictly adhere to Sagi Haviv’ s hallmarks of a good logo.
“A good logo needs to be three things: appropriate, distinct and memorable, and simple” – Sagi Haviv
Based on my experience working with and designing logos for various foreign and local entrepreneurs, I developed a structured approach to best serve my clients and create professional and customer-focused logos that fit the brand’s visual identity.
In order to provide the most efficient service to my clients, I follow a structured strategy to work with and design logos for various international and local businesses. I place a great deal of importance on producing high-quality logo designs. By using the logo design process and approach I developed, I am able to provide brands with a professional and strategic logo. This fits their visual identity and speaks to their target audience.
Aside from creating logos, I enjoy Bible studies and fellowship. I am a Christian who believes that only Jesus Christ can deliver us from the punishment of sin (hell), not our good works or anything of this world. Additionally, I enjoy playing basketball.
I am looking to work with great clients on a freelance basis. Need a customer-focused logo design? Check my pricing table.
My Brand Essence
In every industry, I design logos strategically. Each project is approached by me from the ground up. My goal is to establish a professional, patent, and persistent visual identity for your business.


My Creative Future
I strive to establish myself as a premium and premier provider of logo and visual identity design in today’s highly competitive global market.
My Commitment
I am committed to helping brand owners create customer-focused logos and visual identities that appeal to their target market using my S.H.A.P.E design process.


What I Believe In
Creativity
As a professional, I strive to create simple, memorable, unique, timeless, and appropriate designs to help brands and products stand out. I engage in more than just creativity; I also conduct business research, analysis, and problem solving. I combine my creativity with knowledge of businesses to create logo ideas that function in the real world.
Careful and Consistent
In designing a project, I ensure that no detail is overlooked. As soon as I finish, I recheck and reevaluate my designs, but not just once. By doing this, I will be able to produce a high-quality visual design. My client can access a completed project once it’s free of errors and readily available for use.
Communication and Collaboration
To build brand LOGO AND VISUAL IDENTITY DESIGN, I work tirelessly to ensure that the visions of my clients and my design are in alignment. I easily manage it from brainstorming to development and rollout through communication and collaboration.
Clarity and Success
My understanding of what drives your customers and how these overlap with your business goals enables me to create a visual that champions your brand. Our roadmap to success will be built together.